虎扑论坛数据分析
The Forum provides users with the same hobby a vast platform for interaction and exchange, and the resulting huge data and complex user interaction scenarios also contain valuable information, this article on the tiger flutter forum posts, personal information analysis, Explore tiger flutter forum users what are the characteristics?
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tecdat Researchers analyze all the posts in each section of the Tiger Walk Forum in January 2018, using data to explore user behavior and outline user preferences.
The following is an excerpt from the official introduction of tiger flutter: tiger flutter is a professional website for young men, covering the original news column video coverage of basketball, soccer, F1, NFL and other events, with a large living / video / gaming / car / digital Online communication community, talking about sports talk of interest in the tiger flutter.
the data shows
Data Sources:
In 2018 January tiger bum Forum pedestrian street of all sub-sections of all posts, remove the low degree of concern posts, the total number of 3.3W +;
The above 3.3W + posts in the trunk section of the reply to the user\’s personal information, after the total weight of users to 2.3W +.
Social and transaction attributes are the key to activity
In the tiger flutter community consists of 10 sub-forums, 380 sub-forums, posting volume reached 70W +, which of the most active it?
By comparing the number of posts in each section, you can see that in the big sub-forum, [Equipment Forum] has the highest number of posting posts, followed by Pedestrian Street and [NBA]; in 380 sub-sections, [Main Street Pedestrian] and [IT Digital] the most popular, followed by [Cheyou exchange] and [burst]; which, [Pedestrian] post accounted for nearly 7 into, much higher than the other.
It can be seen that the transaction attributes and social attributes are the key to maintaining the community\’s enthusiasm and user\’s activity.
In addition to sports, dating gossip is the most concerned topic
In addition to the trading section, [Pedestrian] and [NBA] is the most active section of the tiger flutter, [NBA Forum] topics generally start around the race, and [pedestrian] social attribute is relatively strong, through the [Pedestrian] analysis, See what other members of the tiger flutter are focusing on during sporting events.
By word cloud analysis of the contents of the posts of all the pedestrian streets, remove the high frequency words mentioned above 50, you can get the following word cloud map. As can be seen from the word cloud map, the content of the discussion on the pedestrian street section is very frequently mentioned with the emotional keywords such as “girlfriend”, “friend” and “like”, and it can be inferred that the members of the Tiger Puff Community are mainly young men;
Beverly, sports, basketball are also frequently mentioned keywords, visible Hu Peng members of the sports properties stronger; the same time, we can also see the word cloud also includes Li Xiaolu, Xtep and other keywords, we can see the hot gossip And know the hot list of topics are also very concerned about;
In addition, “university”, “roommate”, “graduation”, etc. are also frequently mentioned, showing that the tiger flutter community active in a group of college students.
In summary, we can initially guess, tiger flutter members to young men and college students dominated, they like sports such as basketball, making friends is their most concerned topic, they also like to discuss some gossip hotspots and know Weibo and other hot topics.
User analysis
User gender
Excluding unwilling to disclose gender users, the remaining active users of the pedestrian street, women accounted for only 4.5%, which is basically the same with the physical properties of tiger flutter community.
User\’s location
As can be seen from the geographical distribution below, the active users of Pedestrian Street are mainly distributed in economically developed provinces and cities such as Guangdong, Jiangsu, Beijing, Zhejiang and Shanghai, with the above five regions accounting for more than 50% of the total;
User day length of stay
By counting the number of user registration days and online duration, it can be found that although 45.5% of users use less than half an hour each day, more than 30% of users spend more than one hour longer than one hour, indicating that the content provided by the timpoo community is more Strong attraction.
to sum up
Overall, the tiger flutter members to young men and college students dominated, they like basketball and other sports, concerned about the NBA, Premier League and other league; but pedestrian community, their topic is not limited to sports, gossip, emotions Consulting and so are the content they are concerned about; and they stay longer in the tiger flutter, tiger flutter content can be a good grasp of the current user groups.